Articles by 

Maplewave Company

Edition #42: Should E-Signatures & SaaS Divorce in 2026? Maplewave Says Yes

Maplewave’s CEO, Adam Baggs, explains why now is the perfect time to go all in on unlimited licenses.

Edition #39: Top 7 Inventory Problems Telcos Are Facing In 2025

In this edition of Telco Talk, we break down the most common inventory challenges facing telco retailers in 2025 and highlight practical ways to regain control, maximize sales, and keep customers coming back.

Edition #37: Top 10 Things To Invest In As You Determine Your 2026 Budget

In this edition of Telco Talk, we’ve outlined 10 priorities you should consider for next year. We’ve broken these into three buckets: Revenue Accelerators, Margin Protectors, and Strategic Bets. Think of it as a framework to balance your short-term wins with your long-term positioning. Let’s dive in!

Edition #36: 4 Ways Generative AI Is Transforming Telco Sales & Support

In this edition of Telco Talk, we’ll explore how generative AI is supercharging selling and customer support and examine which carriers are successfully using these strategies today.

Edition #35: The Make-or-Break Moment: Why MVNOs Can’t Afford A Bad Customer Experience

In this edition of Telco Talk, we’re diving into how poor customer experience contributes to 80% of MVNOs failing, and what you can do about it.

Edition #33: Price Increases & Tariffs: 5 Strategies To Help Telcos Stay Profitable

In this edition of Telco Talk, we will present some actionable strategies telcos can use to weather these economic headwinds while maintaining a strong customer experience.

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