February 18, 2021

Maplewave To Address Telco's Omnichannel Problem at Total Telecom Congress

In October, Maplewave is attending Total Telecom Congress (TTC) in London, England.

According to a TM Forum poll, only 4 per cent of telco marketing leaders believe they're giving their customers a consistent, personalized experience across all channels. This is a problem for the future of telco.

TTC is aimed at providing telcos with the right insight to navigate the industry's future. From October 29 to 30, attendees will hear from 300 thought leaders and learn how telcos can remain relevant in a digital world.

At TTC, VP of Marketing and Amplifier, Will Gibson, will present his new keynote “Omnichannel Re-Imagined: The 42 Customer Journeys Telcos Need Now”. Gibson's presentation exposes the telco industry's biggest challenge, omnichannel. Today's customers face limited journeys, disconnected channels and aren't delivered the seamless experience they're looking for. It's time to re-imagine omnichannel so customers can transact from anywhere, at any time - and move seamlessly between channels.

Don't miss Will Gibson's presentation on October 29 at 12:30 p.m. or the Maplewave team at booth #9 in the Business Design Centre.See you there!

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